Heisters & Partner, Corporate & Brand Communication
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»Shaping the Future«
Annual Report K+S AG

K+ S sees itself as a customer-focused, independent supplier of mineral products for agriculture, industry, consumers and communities. K+S serves the constantly growing demand for mineral products from production facilities mainly in Europe, North and South America and from a global sales network. The annual report developed by Heisters & Partner focuses on the new corporate strategy »Shaping 2030« in the communications section: a clear commitment to the future of K+S. It is based on the strengths and capabilities of the raw materials specialist and expresses the clear commitment of top management that the company will be successful in the long term. The Board of Management commented: »We are continuing to expand our existing business and are pursuing new growth options. We have set ourselves very ambitious goals in order to define our standards for ourselves and to make K+S robust and profitable.«

Annual Report

Typography, color and the presentation of the facts and figures, with their deliberately subdued color, place the highest level of clarity, readability and user guidance at the center of the annual report design. The complex report has more than 220 pages and was honored by manager magazine as part of the "Investor's Darlings" for its outstanding readability and good content structure as well as the quality of the financial reporting. Available in print as well as PDF and HTML versions, it was already the fifth report that our team was able to produce together with the accounting and IR experts of the Kassel-based company.

 

Facts & Figures