Heisters & Partner, Corporate & Brand Communication
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ALTANA AG:
Integrated Company Report 2016

The ALTANA Annual Report 2016 is the first integrated annual report of the world's leading specialty chemicals company. It combines the content of the annual report with the content of the sustainability report. Heisters & Partner was involved in the conversion of the new reporting structure and developed the messages and storytelling together with the communications managers in an integrated process. The IIRC concept served as a framework for the process. In addition to the values ​​that can be found on the company's side, those values ​​that do not belong directly to the company but are used by it economically also play an important role.

ALTANA Annual Report

This report focuses on the impact that the sustainable actions of people at ALTANA have. ALTANA understands sustainability as a triad of economics, ecology and social responsibility. A series of authentic testimonial stories show that these three dimensions are inextricably linked for the global player.

 

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